OYO to double Char Dham hotels seeing record demand

OYO to double Char Dham hotels seeing record demand
  • OYO to add 40 new hotels for Char Dham Yatra
  • OYO will be adding hotels in Rishikesh, Haridwar, Srinagar (Pauri Garhwal district), Kedarnath, Joshimath, and Uttarkashi
  • OYO has witnessed a 206% increase in bookings for the Char Dham Yatra compared to the same period last year
  • As per the Uttarakhand government, 1.6 million devotees have already registered for this year’s Yatra, and the number is slated to increase in the coming months

OYO has announced that it will double the number of properties available for the Char Dham Yatra 2023. The new properties will be spread across key locations along the Yatra route to make it easier for pilgrims to find a comfortable, reliable, and affordable place to stay throughout their journey. 

At present, the company has 40 hotels in Rishikesh, Haridwar, Srinagar (Pauri Garhwal district), Kedarnath, Joshimath, and Uttarkashi, which will be doubled to 80 hotels.  

Significance of Char Dham Yatra

The Char Dham Yatra is a spiritual pilgrimage of four sacred shrines nestled high up in the Himalayas. These shrines include Yamunotri, Gangotri, Kedarnath, and Badrinath, attracting millions of pilgrims every year from across the world. As per the Uttarakhand government, 1.6 million devotees have already registered for this year’s Yatra, and the number is slated to increase in the coming months.  

OYO Witnessing Record Demand for Char Dham Yatra 2023

OYO has witnessed a 206% increase in bookings for the Char Dham Yatra compared to the same period last year. With a year-on-year increase of 186%, Srinagar in Pauri Garhwal district has taken the lead as the most booked destination for the Yatra, followed by Rishikesh and Haridwar. Despite the challenging weather conditions this year, Indians are still exhibiting a strong desire to take the holy pilgrimage for spiritual enrichment. 

Commenting on the increased bookings, an OYO spokesperson said,The Char Dham Yatra holds immense significance for devotees across the world. However, the adverse weather conditions often disrupt it, sometimes even leading to its suspension for days. We are committed to making the journey easier and more comfortable for pilgrims. By doubling the number of properties available for the Yatra, we want to ensure that pilgrims have access to affordable, comfortable and reliable accommodation throughout their journey. 

A comfortable stay just a few clicks away

Customers can do hotel bookings through a simple three click booking process on OYO Hotels app. OYO Rooms has around 50% same city bookings through its ‘hotels near me’ feature. Customers choose OYO’s platform for many reasons, including accessibility to hotels at competitive prices, quality accommodation, ease of use of the app, personalization, and flexibility of the platform. Customers can also resolve their queries quickly with OYO’s 24*7 chatbot – Yo! Chat. 

Meet the author / Chetali Joshi

Chetali Joshi is a communications professional with over 4 years of industry experience. Currently, she is working as Communications Lead - Consumer, Tech and OVH Germany at OYO