With 500,000+ rooms, OYO is China’s largest Single hotel brand

With 500,000+ rooms, OYO is China’s largest Single hotel brand

—We will allocate $100 million from the $600 million invested in the market towards customer
experience and quality; system improvements with infrastructure and service
—Zhu Lei appointed Chief Revenue Officer of OYO Jiudian
—OYO Jiudian has hired over 10,000 full-time employees in China and generated over 200,000 jobs and will continue to further increase this count
—Created a strong distribution network through partnerships with Fliggy, Ctrip, amongst others.

Excited to announce that we are now the largest single hotel brand in China and continue to be the second largest hotel chain in the country. We are humbled by the support that we have received since we forayed into the country 18 months ago. From our asset owners to OYOpreneurs to over 300,000 guests, who rest their heads each night on OYO Jiudian (Hotel) pillows. We expanded our presence to more than 337 cities and 500,000 rooms, surpassing the scale of traditional and established hotel chain brands in the country, such as Home Inn, Hanting and others. With an allocation of approximately $100 million out of the $600 million investment committed earlier to China, our focus is towards improvement in customer service, quality & system improvements and hiring the right talent. We have hired more than 10,000 people and created jobs for over 200,000 hospitality enthusiasts in the country.  

We have also appointed Zhu Lei as our Chief Revenue Officer. A seasoned professional with over 16 years of experience, Zhu would be responsible for driving high and consistent occupancy across all our hotels in the country. He would also oversee offline sales and OTA channel portfolios.

We revolutionized the fragmented and legacy-driven budget hospitality space in China by building a brand, optimizing costs, hiring talent, as well as leveraging brand channels. With second-tier cities at our core, our hotel chain extends deep into China’s tier-2 to tier-6 cities and has created both direct and indirect employment opportunities across the country. We have expanded our roots deep in lower-tier cities to offer branded living experiences for customers pursuing personalization and quality, while at the same time driving consumption and upgraded tourism related accommodations, similar to Pinduoduo and other tier-2 focused companies in the middle kingdom.

 

To ensure our asset owners have improved visibility on potential customers from around the world, we are also exploring ways to collaborate with online travel agents (OTAs) such as Fliggy, Ctrip and others, along with other consumer traffic-building platforms. We recently announced a strategic partnership with Alipay and launched our mini program in Alipay. We will aim to cooperate in areas like membership, traffic exchange, scenario integration, finance services, smart payment, credit life, and hotel upgrades.  These partnerships have further fueled our success in China.

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